Key findings regarding iPhone users, usages, tools, apps and more
This just in!
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Okay, not quite "just" as it showed up 2 days ago, but hey. I just managed to free up time to write about it.
Ever want to know just how the iPhone is being used? Rubicon Consulting did….so they surveyed 460 randomly-selected iPhone users. Some of the key findings include:
- iPhone users are very satisfied. The iPhone users we surveyed report very high levels of satisfaction with the product. They are using its features extensively. (Page 12.)
- E-mail is the #1 function. The most heavily used data function on the iPhone is reading (but not writing) e-mail. (Page 13.)
- The iPhone increases mobile browsing… More than 75% of iPhone users say it has led them to do more mobile browsing. (Page 14.)
- …but it has drawbacks. About 40% of iPhone users say the iPhone has trouble displaying some websites they want to visit. (Page 25.)
- The iPhone is expanding the smartphone market. About 50% of iPhones replaced conventional mobile phones, 40% replaced smartphones, and 10% replaced nothing. Among conventional phones, Motorola Razr was the phone most often replaced. Among smartphones, Windows Mobile and RIM Blackberry were most often replaced. (Page 19.)…MORE….
I first heard about this from Cybernetnews; it’s a fascinating read.
For what do YOU use your iphone?
ThankYouVeryMuch!
Owlbert
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ps - speaking about smartphones:
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This entry was posted on Friday, April 4th, 2008 and is filed under iPhone News.You can follow any responses to this entry through the Comments Feed. You can Leave A Comment, or A Trackback.
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